Apple introduces new metrics in Push Notifications Console

Ryan Daws is a senior editor at TechForge Media, with a seasoned background spanning over a decade in tech journalism. His expertise lies in identifying the latest technological trends, dissecting complex topics, and weaving compelling narratives around the most cutting-edge developments. His articles and interviews with leading industry figures have gained him recognition as a key influencer by organisations such as Onalytica. Publications under his stewardship have since gained recognition from leading analyst houses like Forrester for their performance. Find him on X (@gadget_ry) or Mastodon (@gadgetry@techhub.social)


Apple’s latest announcement for developers promises deeper insights into the performance of push notifications for their apps.

The new feature, added to the Push Notifications Console, was initially introduced at the Worldwide Developers Conference (WWDC) in June. The feature is now rolling out to offer developers a more comprehensive view of their push notification delivery metrics.

The upgraded Push Notifications Console now incorporates detailed metrics for notifications sent in production through the Apple Push Notification service (APNs). This means developers can now access essential information about the delivery statuses of their notifications.

The console’s user-friendly interface provides an aggregated view of delivery statuses and offers valuable insights into various statistics for notifications – including a detailed breakdown based on push type and priority – allowing developers to understand which notifications are performing optimally and which might need improvement.

One of the key aspects covered by these metrics is the crucial question of why certain push notifications might be discarded and not delivered to users. Apple has offered explanations for this, shedding light on the factors that might affect the delivery of notifications. This transparency is invaluable for developers striving to ensure their messages reach their intended audience effectively.

For developers eager to delve deeper into this new metrics feature, Apple has provided resources on their developer platform. This means developers can not only make the most of the upgraded Push Notifications Console but also access tutorials and guides to optimise their use of this new tool.

By providing more detailed insights and explanations, Apple is empowering developers to enhance the effectiveness of their apps’ notifications. This move is set to have a profound impact on user engagement and help to improve overall app performance.

See also: Android finally checks sideloaded apps for malware before installs

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